Tone of Voice
How you say it is arguably as important as what you say. Your words, slogans, emotional tone, messages and ideas that you share, really matter.
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Defining your brand style is what will set you apart and allow your to form a connection with your audience. It needs to fit with your product, service and position in the market.
So whether you pursue the humorous, elegant, inspiring, friendly or educational route, I can help to develop a unique voice so you're heard loud and clear.
Defining: setting out your energy, outlook, syntax and knowing how your audience speak.
Feeling: eliciting emotion to make your reader feel something in response to your messaging.
Synergy: ensuring your voice marries up with your other brand elements.
User engagement: developing a compelling
brand voice to improve click through rates.